The Phanteks Glacier One 360 D30 is the objective winner of this comparison, securing more individual specification victories than its competitor. While the NZXT Kraken Elite 360 holds a 9% advantage in TDP rating, the Phanteks Glacier One 360 D30 offers a more compelling value proposition with a 32% advantage in MSRP. These results indicate that the Phanteks model provides superior cost efficiency, whereas the NZXT unit focuses on higher thermal capacity.

Users prioritizing budget efficiency should choose the Phanteks Glacier One 360 D30, as it leads in MSRP. Conversely, those who require the highest possible thermal management capabilities should opt for the NZXT Kraken Elite 360 to leverage its superior TDP rating. Selecting between these two coolers depends entirely on whether your primary build goal is to minimize expenditure or to maximize the thermal headroom provided by the cooling system.